UnSelling: Sell Less ... To Win More Book Reviews
UnSelling: Sell Less ... To Win More by Peter Bourke Book Summary
The more you sell, the less the client trusts you to tell them the truth. The more you sell, the less inclined the client is to listen. In reality, the more you sell, the less you win. This book on UnSelling is designed to shift the buyer-seller relationship from subservient to collaborative.
This eBook will outline an approach to control and win the most complex deals that includes:
- Qualifying new clients that requires no “selling” – period!
- Understanding how to create a collaborative relationship with the prospect so that your sales teams can understand the truth from the client – not what they want you to believe
- Contrasting the difference between traditional selling and this unique approach to UnSelling
- And understanding what to say and how to say it
Your sales people and leaders will never “sell” the same way again – and will win more as a result.
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| Book Name | UnSelling: Sell Less ... To Win More |
| Genre | Business & Personal Finance |
| Author | Peter Bourke |
| Published | 06 April 2011, Wednesday |
| Language | English |
| E-Book Size | 572.39 KB |
UnSelling: Sell Less ... To Win More (Peter Bourke) Book Reviews 2024
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Stellar. A sales approach that is solidly founded in serving your clients and establishing credibility.
A pleasant approach to an industry stuck in the dark ages. This was quite the read. As the world becomes more compassionate we find that our laurels eventually must change to match a culture true service to others. This book teaches sales professionals how to better service potential clients to the fullest and ditch classic tell and sell tactics. I’m thorough excited to implement these strategies not only in the professional world but in the personal world as well. Well done.
Download it. Being in sales for almost 15 years I stand behind these tactics. Tried and proven, thank you for an out side approach
Good. Makes some valid point
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Great book. A great book, precise and very relevant to what I currently do. This makes the sales and business procurement process realistic without the pushy approach most businesses do especially overseas call centres in India who haven't got a clue as to how to talk.
Fresh, different approach.. This can make sales fun.
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| unselling-sell-less-to-win-more-ebook.kindle | KINDLE |
UnSelling: Sell Less ... To Win More E-book (PDF, PUB, KINDLE) Download
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Summary of UnSelling: Sell Less ... To Win More by Peter Bourke
The UnSelling: Sell Less ... To Win More book written by Peter Bourke was published on 06 April 2011, Wednesday in the Business & Personal Finance category. A total of 103 readers of the book gave the book 4 points out of 5.
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