The A to Z of Branding Book Reviews

AUTHOR
Louise Kennedy
SCORE
3
TOTAL RATINGS
66

The A to Z of Branding by Louise Kennedy Book Summary

HAVE YOU EVER BEEN ASKED WHAT A BRAND IS?

When you thought about an answer did the word ‘logo’ spring to mind?

Brands are really quite complex beasts, much more than a logo. 

So, what does branding really mean? 

The A to Z of Branding is the no nonsense guide to the branding process. We’re here to cut through the clutter, demystify the myths and help you to understand the complex world of branding – one word at a time.

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Book Name The A to Z of Branding
Genre Marketing & Sales
Published
Language English
E-Book Size 8.91 MB

The A to Z of Branding (Louise Kennedy) Book Reviews 2024

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The A to Z of Branding E-book (PDF, PUB, KINDLE) Download

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Summary of The A to Z of Branding by Louise Kennedy

The The A to Z of Branding book written by Louise Kennedy was published on 03 October 2012, Wednesday in the Marketing & Sales category. A total of 66 readers of the book gave the book 3 points out of 5.

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