Recruiting Rosie: The Sales Pitch That Won a War Book Reviews

AUTHOR
Peter Pappas
SCORE
5
TOTAL RATINGS
123

Recruiting Rosie: The Sales Pitch That Won a War by Peter Pappas Book Summary

Step back in time and see how the US government undertook a massive "Woman Power" propaganda campaign to convince Americans that middle class women should leave the home to become war workers. It's rich with interactive widgets that showcase WWII media - 13 videos, 18 pamphlets, 75 posters and photographs, plus numerous letters and cartoons. All part of a well-coordinated sales campaign that lauded former housewives who "made their husbands proud" by working in defense plants. 

While there was great diversity in the women who did war work, the media campaign almost exclusively featured white women. There was little reference to women working to make money - not traditionally an acceptable role for married middle class woman. Instead, propaganda was filled with themes of patriotism, sacrifice and duty that depicted war work and military service as fashionable and glamorous.

"Recruiting Rosie" is a treasure trove of long-forgotten artifacts that boldly reflect the attitudes of another era - employers who were advised that "women are trainable", but it's best to hire "husky girls who are more even-tempered and efficient." You'll see how in the closing days of the war, the media blitz pushed working women aside and suddenly shifted to a new theme - convincing Americans that women should give up their jobs for returning servicemen.

It's your chance to be the historian as provocative questions guide you through the archives while building your critical thinking / Common Core skills. The book also provides web access to the public domain content so you can remix the historic documents into your own projects.

"Recruiting Rosie" is an enhanced, multi-touch book written by Peter Pappas, a well-known teacher, instructional designer and educational blogger.

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Book Name Recruiting Rosie: The Sales Pitch That Won a War
Genre United States
Published
Language English
E-Book Size 647.51 MB

Recruiting Rosie: The Sales Pitch That Won a War (Peter Pappas) Book Reviews 2024

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Hey! That's my mom on the cover!. Well, she wasn't so cartoony, but she did rivet bolts onto plane wings at Lockheed during the war, and it was one of the proudest jobs in her life, just behind raising four children in early post-war years. With the brilliant use of American propaganda and period communication style, the author has captured that era perfectly, making this book a well conceived and timely reminder that in the struggle is the reward. Americans truly worked together for a common purpose, often at their own personal deprivation, "giving their all" for their country. It's a pity we can't seem to muster that same spirit under similar circumstances today. And that's what gives this book its poignancy, its reverence for a more innocent time. I went back and bought Mr. Pappas's other books as well, since he seems to have cornered, and mastered, a lively niche in 20th century history few people today are even aware of: how easily the American government influenced its citizens to take action using little else than clever marketing.

History for the non-historian.... I am no history buff but I enjoyed this book and the trails of inquiry that it provided. This is the beauty of the multitouch book format and Peter Pappas has given us a real gem. Pappas is a masterful curator of historical documents and has a unique ability to present primary documents in an engaging and useful fashion. One of the few multitouch books that my elementary aged children enjoyed, even though the content was challenging. This is what US History texts should strive to be like.

Fun!. Multi-media material compiled in an educational way that's also entertaining. We don't appreciate all the ways that World War II was fought on the home front. This collection of materials shows how comprehensive the public relations efforts were to engage civilians in the war effort.

Amazing. Many times authors fail to produce a book as good as their first. This is not the case. Peter has truly done an amazing job with this book. Each book he has written has gotten better. This book does not disappoint. It is chock full of amazing photos, videos and information. This is an amazing resource and I can't wait to share it with everyone I know.

What K-12 textbooks should all be like. This volume, like the others in the series, seeks to break out of the stilted model that most social studies textbooks follow. Rather than get stuck in the rut of expository teaching, Recruiting Rosie aims to help students approach the content as an historian would. Tons of great primary source material makes this a lot of fun too.

Add to every US History Curriculum. To be able to access all this media, examples of propaganda and information in one place like this is invaluable. This iBook needs to be shared with every girl, or maybe every student, studying US history. Peter is an incredible storyteller and this is a story we need to keep at the front of our minds as we continue to grow as a country!

Peter Pappas hits another home run. Peter Pappas has done it again - written a stellar book that allows readers to immerse themselves in public domain primary sources (film, audio, posters, photos, pamphlets, news articles & ads, etc.) to explore the United States home front during World War II. In this case, how the nation convinced masses of women to give up their traditional roles as homemaker and consumer for that of factory worker (becoming the famous Rosie the Riveter), Victory gardener, and resource recycler and conservationist; thereby making possible the production of the bombers, fighter planes, tanks, ships and ammunition that turned the U.S. from a consumer society in the depths of depression almost over night into the Arsenal of Democracy that defeated the Axis powers. Readers (and viewers and listeners) will experience first hand the messages that convinced women to make this titanic shift, as well as those aimed at employers and male co-workers to convince them to accept them in these new roles. Then, as the war winds down, they'll find the messages the government created to convince women it was time to leave the factories to make way for the war vets ready to re-enter the workforce. Woven throughout, master teacher Pappas includes guiding or essential questions designed to get readers thinking about the larger meaning of all these messages, as well as how our society has changed over the 70+ years since they were created. In this work. Pappas shows us how history should be taught and learned. I hope this book finds its way into the hands of every student and teacher of 1940s American history, and of those interested in exploring how social roles are shaped by public information. It is masterful.

Three Thumbs Up!. As a history/social studies teacher I believe it is imperative to have my students learn from primary source documents. Peter’s new book Recruiting Rosie: The Sales Pitch That Won a War, is chock full of different resources for students to explore. Having such an amazing variety of primary sources will allow me to show the students that primary sources don’t have to be just black and white documents. This book features colorful posters, audio, movies, and more from this time period of American history. All of which, helps to create a truly unique educational experience. I also thoroughly enjoyed the ease of the interactive interface that this book incorporates. The movement between sources, text, and video is seamless and perfect for integrating into the classroom. This is a perfect example of what an iBook should be. It will help to engage the new iGeneration of students, and help them to analyze sources and think critically about the role of women during World War II. Incorporating this book, into a history classroom, will allow students to practice being a historian and build valuable educational skills. This book is a must have for any U.S. history teacher.

Rosie's a Winner!. Peter Pappas has hit another home run with his multimedia exploration of WWII and the women who rolled up their sleeves to help win it. The trove of primary source materials--artfully curated--is a gift to history teachers and students alike. In fact, don't be surprised if your students want to follow his lead and produce their own iBooks.

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Summary of Recruiting Rosie: The Sales Pitch That Won a War by Peter Pappas

The Recruiting Rosie: The Sales Pitch That Won a War book written by Peter Pappas was published on 13 November 2014, Thursday in the United States category. A total of 123 readers of the book gave the book 5 points out of 5.

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