Change Book Reviews
Change by Damon Centola Book Summary
How to create the change you want to see in the world using the paradigm-busting ideas in this "utterly fascinating" (Adam Grant) big-idea book.
Most of what we know about how ideas spread comes from bestselling authors who give us a compelling picture of a world, in which "influencers" are king, "sticky" ideas "go viral," and good behavior is "nudged" forward. The problem is that the world they describe is a world where information spreads, but beliefs and behaviors stay the same.
When it comes to lasting change in what we think or the way we live, the dynamics are different: beliefs and behaviors are not transmitted from person to person in the simple way that a virus is. The real story of social change is more complex. When we are exposed to a new idea, our social networks guide our responses in striking and surprising ways.
Drawing on deep-yet-accessible research and fascinating examples from the spread of coronavirus to the success of the Black Lives Matter movement, the failure of Google+, and the rise of political polarization, Change presents groundbreaking and paradigm-shifting new science for understanding what drives change, and how we can change the world around us.
Book Name | Change |
Genre | Sociology |
Author | Damon Centola |
Published | 19 January 2021, Tuesday |
Language | English |
E-Book Size | 3.93 MB |
Change (Damon Centola) Book Reviews 2024
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Download Link | Book Format |
change-ebook.pdf | |
change-ebook.epub | EPUB |
change-ebook.kindle | KINDLE |
Change E-book (PDF, PUB, KINDLE) Download
Change ebook change (3.93 MB) download new links will be update!
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Summary of Change by Damon Centola
The Change book written by Damon Centola was published on 19 January 2021, Tuesday in the Sociology category. A total of 198 readers of the book gave the book 4 points out of 5.
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