Commercial Relationships Book Reviews

AUTHOR
Mark Moore
SCORE
0
TOTAL RATINGS
62

Commercial Relationships by Mark Moore Book Summary

The introduction of Lean Supply concepts and the subsequent development of the 'partnership' approach have revolutionised the relationships between buyer and seller, in particular the non-adversarial approach to buyer/supplier relationships where the objectives move from win/lose to win/win and the joint maximisation of profits. The book critically appraises the approach and moves beyond partnership sourcing, and attempts to show how inter-firm relationships can be used to develop competitive advantage.
This book is written for both practising managers who wish to develop effective commercial relationships, students at both undergraduate and MBA levels, and professional stage students of the CIPS.

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Book Name Commercial Relationships
Genre Business & Personal Finance
Published
Language English
E-Book Size 4.27 MB

Commercial Relationships (Mark Moore) Book Reviews 2024

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Summary of Commercial Relationships by Mark Moore

The Commercial Relationships book written by Mark Moore was published on 01 January 2002, Tuesday in the Business & Personal Finance category. A total of 62 readers of the book gave the book 0 points out of 5.

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