Marketing Apocalypse Book Reviews

AUTHOR
Jim Bell, Stephen Brown & David Carson
SCORE
0
TOTAL RATINGS
174

Marketing Apocalypse by Jim Bell, Stephen Brown & David Carson Book Summary

The present volume of essays examines the extent to which the end of marketing is nigh. The authors explore the present state of marketing scholarship and put forward a variety of visions of marketing in the twenty first century. Ranging from narratology to feminism, these suggestions are always enlightening, often provocative and occasionally outrageous. Maketing Apocalypse is required reading for anyone interested in the future of marketing.

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Book Name Marketing Apocalypse
Genre Business & Personal Finance
Published
Language English
E-Book Size 9 MB

Marketing Apocalypse (Jim Bell, Stephen Brown & David Carson) Book Reviews 2024

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Summary of Marketing Apocalypse by Jim Bell, Stephen Brown & David Carson

The Marketing Apocalypse book written by Jim Bell, Stephen Brown & David Carson was published on 02 September 2003, Tuesday in the Business & Personal Finance category. A total of 174 readers of the book gave the book 0 points out of 5.

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