The Ultimate Brand Licensing Guidebook Book Reviews
The Ultimate Brand Licensing Guidebook by Pete Canalichio Book Summary
Would you like to extend your brand into new categories, regions and sales channels? Then you should consider brand licensing. Brand licensing enables you to extend your brand into new categories with minimal resources enabling you to increase market share while protecting your trademark.
This comprehensive 39 page module delivers the complete overview of the brand licensing process. It will cover topics such as:
what is brand licensing
why companies license
what are the expectations of licensees and licensors
licensing process
royalty payment flow
With several examples to aid understanding, this document is a one-stop-shop for all you ever wanted to know about Brand Licensing.
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| Book Name | The Ultimate Brand Licensing Guidebook |
| Genre | Economics |
| Author | Pete Canalichio |
| Published | 13 November 2014, Thursday |
| Language | English |
| E-Book Size | 808.28 MB |
The Ultimate Brand Licensing Guidebook (Pete Canalichio) Book Reviews 2024
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| Download Link | Book Format |
| the-ultimate-brand-licensing-guidebook-ebook.pdf | |
| the-ultimate-brand-licensing-guidebook-ebook.epub | EPUB |
| the-ultimate-brand-licensing-guidebook-ebook.kindle | KINDLE |
The Ultimate Brand Licensing Guidebook E-book (PDF, PUB, KINDLE) Download
The Ultimate Brand Licensing Guidebook ebook the-ultimate-brand-licensing-guidebook (808.28 MB) download new links will be update!
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Summary of The Ultimate Brand Licensing Guidebook by Pete Canalichio
The The Ultimate Brand Licensing Guidebook book written by Pete Canalichio was published on 13 November 2014, Thursday in the Economics category. A total of 66 readers of the book gave the book 0 points out of 5.
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