Summary of Brian Tracy’s The Psychology of Selling (Unabridged) Audiobook Download

Summary of Brian Tracy’s The Psychology of Selling (Unabridged) by Falcon Press Audio Book Summary

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Sample key takeaways: You, as a salesperson, are an integral factor in a society’s growth or downfall. It is through your sales that a community thrives. A salesperson is an essential cog in the machine of prosperity. The Pareto Principle, also known as the 80/20 rule, states that the top 20 percent of salespeople in a company make 80 percent of the money. This rule can be applied within the top 20 percent as well: The top 4 percent of them make 80 percent of the money. Top salespeople develop the winning edge concept, which states that small differences in ability can lead to enormous differences in results. You only have to be a little bit better in each of the key areas of selling for it to accumulate into an extraordinary difference in income.

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