Influence: Science and Practice, ePub, 5th Edition (Unabridged) Audiobook Download
Influence: Science and Practice, ePub, 5th Edition (Unabridged) by Robert B. Cialdini Audio Book Summary
Influence: Science and Practice is an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say "yes" to another's request).
Written in a narrative style combined with scholarly research, Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a salesperson, fundraiser, advertiser, and in other positions inside organizations that commonly use compliance tactics to get us to say "yes." Widely used in classes, as well as sold to people operating successfully in the business world, the eagerly awaited revision of Influence reminds the listener of the power of persuasion.
Cialdini organizes compliance techniques into six categories based on psychological principles that direct human behavior: reciprocation, consistency, social proof, liking, authority, and scarcity.
MP3 Name | Influence: Science and Practice, ePub, 5th Edition (Unabridged) |
Genre | Business & Personal Finance |
Author | Robert B. Cialdini |
Published | 19 August 2014, Tuesday |
Language | English |
MP3 Size | 350 KB |
Download Influence: Science and Practice, ePub, 5th Edition (Unabridged) MP3 Audio Files
Influence: Science and Practice, ePub, 5th Edition (Unabridged) by Robert B. Cialdini 915394803-influence:-science-and-practice-epub-5th-edition-unabridged.mp3 Listen & MP3 Download.
Influence: Science and Practice, ePub, 5th Edition (Unabridged) (Robert B. Cialdini) Audiobook Reviews 2024
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