The New Strategic Selling Book Reviews
The New Strategic Selling by Robert B. Miller, Stephen E. Heiman, Tad Tuleja & J. W. Marriott, Jr. Book Summary
The Book that Sparked A Selling Revolution In 1985 one book changed sales and marketing forever. Rejecting manipulative tactics and emphasizing "process," Strategic Selling presented the idea of selling as a joint venture and introduced the decade's most influential concept, Win-Win. The response to Win-Win was immediate. And it helped turn the small company that created Strategic Selling, Miller Heiman, into a global leader in sales development with the most prestigious client list and sought-after workshops in the industry. Now Strategic Selling has been updated and revised for a new century of sales success. The New Strategic Selling This new edition of the business classic confronts the rapidly evolving world of business-to-business sales with new real-world examples, new strategies for confronting competition, and a special section featuring the most commonly asked questions from the Miller Heiman workshops. Learn: * How to identify the four real decision makers in every corporate labyrinth * How to prevent sabotage by an internal deal-killer * How to make a senior executive eager to see you * How to avoid closing business that you'll later regret * How to manage a territory to provide steady, not "boom and bust," revenue * How to avoid the single most common error when dealing with the competition.
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| Book Name | The New Strategic Selling |
| Genre | Business & Personal Finance |
| Author | Robert B. Miller, Stephen E. Heiman, Tad Tuleja & J. W. Marriott, Jr. |
| Published | 16 November 2008, Sunday |
| Language | English |
| E-Book Size | 2.39 MB |
The New Strategic Selling (Robert B. Miller, Stephen E. Heiman, Tad Tuleja & J. W. Marriott, Jr.) Book Reviews 2024
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Summary of The New Strategic Selling by Robert B. Miller, Stephen E. Heiman, Tad Tuleja & J. W. Marriott, Jr.
The The New Strategic Selling book written by Robert B. Miller, Stephen E. Heiman, Tad Tuleja & J. W. Marriott, Jr. was published on 16 November 2008, Sunday in the Business & Personal Finance category. A total of 110 readers of the book gave the book 3.5 points out of 5.
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