The Right Fights Back: Playbook 2012 (POLITICO Inside Election 2012) Book Reviews

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Extremely insightful. When's the next one going to come out? Should make one of these every quarter! Great insight and multiple perspectives from everyone involved in a campaign, voters, the opposition, the establishments, and the candidates themselves. Even if you don't like politics you will enjoy this. Looking forward to the next installment.

What you WISH you read in the Newspapers. This book brings you inside the GOP candidates' campaigns in a way you only wish the daily news would. Not only do you end up feeling like the insider, but the candidates themselves return to their true human ethos in this book. This kind of reporting is the future of journalism -- Real and In-depth.

Fantastic. I couldn't put it down. It read like Game Change. None of the technical problems that others experienced.

Political junkie. This is the play-by-play for an already wild election season that is informed, accurate, and reflective of a reporting style Mike Allen has mastered; helping us, the readers, feel like insiders, like armchair POLITICOs. We've come to expect this level of insight months after the conclusion of campaign season. But Mike Allen gives it to us fresh and when it matters most. Highly recommend this eBook. Best $2.99 I've ever spent.

Technical Problems. I downloaded to Itunes but book won't open... and the automated "help" from the Itunes Store is impossible to navigate. I'm just stuck!

Best Inside Analysis to Date. Usually, one reads about the inner workings of campaigns long after the events themselves take place. This is truly a first in what is sure to be a new genre...getting inside the candidates heads during the election cycle rather than afterwards when it is too late. I consider myself fairly politically savy on a consumer level. This has given me what appears to be a very objective look and what the candidates think and feel as well as the people behind the scenes. What they think and how they move is as important to me as the candidates themselves. I always know a good read when it leaves me wanting more. I truly hope this will become a series. A nice final note after some more in the series, would be a last book, written some years later to see how different things look from the perspective of an historical view.

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