The Medium and the Message Book Reviews
The Medium and the Message by Marshall McLuhan Book Summary
Marshall McLuhan discusses the information age and its implications, making stunningly accurate revelations about the 20th and 21st centuries. Tracing the descent of technological culture from the phonetic alphabet and resulting "lineal" thought that gave birth to Western civilization, McLuhan explores the contemporary transition from lineality to simultaneity, from text to image, from sequence to spontaneity, and from left to right hemisphere. Topics include:
- the environment itself becoming information
- the effects of products being written into their design
- from 'jobs' to 'roles' in an electronic society
- myth as a coping strategy of information overload
and more.
Book Name | The Medium and the Message |
Genre | Social Science |
Author | Marshall McLuhan |
Published | 20 November 2016, Sunday |
Language | English |
E-Book Size | 1.93 MB |
The Medium and the Message (Marshall McLuhan) Book Reviews 2024
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Summary of The Medium and the Message by Marshall McLuhan
The The Medium and the Message book written by Marshall McLuhan was published on 20 November 2016, Sunday in the Social Science category. A total of 76 readers of the book gave the book 4.5 points out of 5.
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