Designing Experiences Book Reviews

AUTHOR
J. Robert Rossman Ph.D. & Mathew D. Duerden Ph.D.
SCORE
0
TOTAL RATINGS
176

Designing Experiences by J. Robert Rossman Ph.D. & Mathew D. Duerden Ph.D. Book Summary

In an increasingly experience-driven economy, companies that deliver great experiences thrive, and those that do not die. Yet many organizations face difficulties implementing a vision of delivering experiences beyond the provision of goods and services. Because experience design concepts and approaches are spread across multiple, often disconnected disciplines, there is no book that succinctly explains to students and aspiring professionals how to design them.

J. Robert Rossman and Mathew D. Duerden present a comprehensive and accessible introduction to experience design. They synthesize the fundamental theories and methods from multiple disciplines and lay out a process for designing experiences from start to finish. Rossman and Duerden challenge us to reflect on what makes a great experience from the user’s perspective. They provide a framework of experience types, explaining people’s engagement with products and services and what makes experiences personal and fulfilling. The book presents interdisciplinary research underlying key concepts such as memory, intentionality, and dramatic structure in a down-to-earth style, drawing attention to both the macro and micro levels. Designing Experiences features detailed instructions and numerous real-world examples that clarify theoretical principles, making it useful for students and professionals. An invaluable overview of a growing field, the book provides readers with the tools they need to design innovative and indelible experiences and to move their organizations into the experience economy.

Designing Experiences features a foreword by B. Joseph Pine II.

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Book Name Designing Experiences
Genre Management & Leadership
Published
Language English
E-Book Size 8.13 MB

Designing Experiences (J. Robert Rossman Ph.D. & Mathew D. Duerden Ph.D.) Book Reviews 2024

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Summary of Designing Experiences by J. Robert Rossman Ph.D. & Mathew D. Duerden Ph.D.

The Designing Experiences book written by J. Robert Rossman Ph.D. & Mathew D. Duerden Ph.D. was published on 23 July 2019, Tuesday in the Management & Leadership category. A total of 176 readers of the book gave the book 0 points out of 5.

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