The Behavior Gap Book Reviews
The Behavior Gap by Carl Richards Book Summary
"It's not that we're dumb. We're wired to avoid pain and pursue pleasure and security. It feels right to sell when everyone around us is scared and buy when everyone feels great. It may feel right-but it's not rational."
-From The Behavior Gap
Why do we lose money? It's easy to blame the economy or the financial markets-but the real trouble lies in the decisions we make.
As a financial planner, Carl Richards grew frustrated watching people he cared about make the same mistakes over and over. They were letting emotion get in the way of smart financial decisions. He named this phenomenon-the distance between what we should do and what we actually do-"the behavior gap." Using simple drawings to explain the gap, he found that once people understood it, they started doing much better.
Richards's way with words and images has attracted a loyal following to his blog posts for The New York Times, appearances on National Public Radio, and his columns and lectures. His book will teach you how to rethink all kinds of situations where your perfectly natural instincts (for safety or success) can cost you money and peace of mind.
He'll help you to:
• Avoid the tendency to buy high and sell low;
• Avoid the pitfalls of generic financial advice;
• Invest all of your assets-time and energy as well as savings-more wisely;
• Quit spending money and time on things that don't matter;
• Identify your real financial goals;
• Start meaningful conversations about money;
• Simplify your financial life;
• Stop losing money!
It's never too late to make a fresh financial start. As Richards writes: "We've all made mistakes, but now it's time to give yourself permission to review those mistakes, identify your personal behavior gaps, and make a plan to avoid them in the future. The goal isn't to make the 'perfect' decision about money every time, but to do the best we can and move forward. Most of the time, that's enough."
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| Book Name | The Behavior Gap |
| Genre | Personal Finance |
| Author | Carl Richards |
| Published | 03 January 2012, Tuesday |
| Language | English |
| E-Book Size | 3.32 MB |
The Behavior Gap (Carl Richards) Book Reviews 2024
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Good and easy read. No magic, just simple straight forward, but general advice. If we all followed these guidelines there would be more wealth out there!! No silver bullets, but great common sense.
Slow and Steady Reminder.... I read about Carl Richards in his NY Times blog a few weeks ago while awaiting a train in NYC. Within minutes I had purchased his book on iBooks and began refreshing my memory of lessons I have learned throughout the years but have often conveniently forgotten.
Like food rules.... If you like the book Food Rules you'll love The Behavior Gap. The sketches and anecdotes are far more interesting and attainable than most personal finance books. When finished reading you are crystal clear on the connection between money and emotion...which may just be the key to making smarter decisions.
Great fundamental discussion of the most important aspects of financial decision making. Plain and simple language!
Simple.. This book didn't wow me, but that's the point. An effective personal finance strategy shouldn't wow you either. It should be... Simple.
Top of the Charts. This is clear writing on what is most important in the field and experience of financial advice. I will try to get every one of our clients to read it. Dave Shore Marin Financial Advisors, Principal
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Summary of The Behavior Gap by Carl Richards
The The Behavior Gap book written by Carl Richards was published on 03 January 2012, Tuesday in the Personal Finance category. A total of 91 readers of the book gave the book 4 points out of 5.
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