The Winner Effect Book Reviews
The Winner Effect by Ian H. Robertson Book Summary
What makes a winner? Why do some people succeed both in life and in business, and others fail? Why do a few individuals end up supremely powerful, while many remain powerless?
The "winner effect" is a term used in biology to describe how an animal that has won a few fights against weak opponents is much more likely to win later bouts against stronger contenders. As Ian Robertson reveals, it applies to humans, too. Success changes the chemistry of the brain, making you more focused, smarter, more confident, and more aggressive. The effect is as strong as any drug. And the more you win, the more you will go on to win. But the downside is that winning can become physically addictive.
By understanding what the mental and physical changes are that take place in the brain of a "winner," how they happen, and why they affect some people more than others, Robertson answers the question of why some people attain and then handle success better than others. He explains what makes a winner—or a loser—and how we can use the answers to these questions to understand better the behavior of our business colleagues, family, friends, and ourselves.
Book Name | The Winner Effect |
Genre | Life Sciences |
Author | Ian H. Robertson |
Published | 16 October 2012, Tuesday |
Language | English |
E-Book Size | 862.46 KB |
The Winner Effect (Ian H. Robertson) Book Reviews 2024
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Fascinating read. I would recommend this book to all world leaders!
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Summary of The Winner Effect by Ian H. Robertson
The The Winner Effect book written by Ian H. Robertson was published on 16 October 2012, Tuesday in the Life Sciences category. A total of 162 readers of the book gave the book 4 points out of 5.
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