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Adobe Inc. ( ə-DOH-bee), formerly Adobe Systems Incorporated, is an American multinational computer software company incorporated in Delaware and headquartered in San Jose, California. It has historically specialized in software for the creation and publication of a wide range of content, including graphics, photography, illustration, animation, multimedia/video, motion pictures, and print. Its flagship products include Adobe Photoshop image editing software; Adobe Illustrator vector-based illustration software; Adobe Acrobat Reader and the Portable Document Format (PDF); and a host of tools primarily for audio-visual content creation, editing and publishing. Adobe offered a bundled solution of its products named Adobe Creative Suite, which evolved into a subscription software as a service (SaaS) offering named Adobe Creative Cloud. The company also expanded into digital marketing software and in 2021 was considered one of the top global leaders in Customer Experience Management (CXM). Adobe was founded in December 1982 by John Warnock and Charles Geschke, who established the company after leaving Xerox PARC to develop and sell the PostScript page description language. In 1985, Apple Computer licensed PostScript for use in its LaserWriter printers, which helped spark the desktop publishing revolution. Adobe later developed animation and multimedia through its acquisition of Macromedia, from which it acquired Macromedia Flash; video editing and compositing software with Adobe Premiere, later known as Adobe Premiere Pro; low-code web development with Adobe Muse; and a suite of software for digital marketing management. As of 2022, Adobe has more than 26,000 employees worldwide. Adobe also has major development operations in the United States in Newton, New York City, Arden Hills, Lehi, Seattle, Austin and San Francisco. It also has major development operations in Noida and Bangalore in India. History 1980s The company was started in John Warnock's garage. The name of the company, Adobe, comes from Adobe Creek in Los Altos, California, a stream which ran behind Warnock's house. That creek is named because of the type of clay found there (Adobe being a Spanish word for Mudbrick). Adobe's corporate logo features a stylized "A" and was designed by graphic designer Marva Warnock, John Warnock's wife. In 2020, the company updated its visual identity, including updating its logo to a single color, all-red logo. Steve Jobs attempted to buy the company for $5 million in 1982, but Warnock and Geschke refused. Their investors urged them to work something out with Jobs, so they agreed to sell him shares worth 19 percent of the company. Jobs paid a five-times multiple of their company's valuation at the time, plus a five-year license fee for PostScript, in advance. The purchase and advance made Adobe the first company in the history of Silicon Valley to become profitable in its first year. Warnock and Geschke considered various business options including a copy-service business and a turnkey system for office printing. Then they chose to focus on developing specialized printing software and created the Adobe PostScript page description language. PostScript was the first international standard for computer printing as it included algorithms describing the letter-forms of many languages. Adobe added kanji printer products in 1988. Warnock and Geschke were also able to bolster the credibility of PostScript by connecting with a typesetting manufacturer. They weren't able to work with Compugraphic, but then worked with Linotype to license the Helvetica and Times Roman fonts (through the Linotron 100). By 1987, PostScript had become the industry-standard printer language with more than 400 third-party software programs and licensing agreements with 19 printer companies. Adobe's first products after PostScript were digital fonts which they released in a proprietary format called Type 1, worked on by Bill Paxton after he left Stanford. Apple subsequently developed a competing standard, TrueType, which provided full scalability and precise control of the pixel pattern created by the font's outlines, and licensed it to Microsoft. In the mid-1980s, Adobe entered the consumer software market with Illustrator, a vector-based drawing program for the Apple Macintosh. Illustrator, which grew out of the firm's in-house font-development software, helped popularize PostScript-enabled laser printers. Adobe entered the NASDAQ Composite index in August 1986. Its revenue has grown from roughly $1 billion in 1999 to $4 billion in 2012. Adobe's fiscal years run from December to November. For example, the 2020 fiscal year ended on November 27, 2020. In 1989, Adobe introduced what was to become its flagship product, a graphics editing program for the Macintosh called Photoshop. Stable and full-featured, Photoshop 1.0 was ably marketed by Adobe and soon dominated the market. 1990s In 1993, Adobe introduced PDF, the Portable Document Format, and its Adobe Acrobat and Reader software. PDF is now an International Standard: ISO 32000-1:2008. In December 1991, Adobe released Adobe Premiere, which Adobe rebranded as Adobe Premiere Pro in 2003. In 1992, Adobe acquired OCR Systems, Inc. In 1994, Adobe acquired the Aldus Corporation and added PageMaker and After Effects to its product line later in the year; it also controls the TIFF file format. In the same year, Adobe acquired LaserTools Corp and Compution Inc. In 1995, Adobe added FrameMaker, the long-document DTP application, to its product line after Adobe acquired Frame Technology Corp. In 1996, Adobe acquired Ares Software Corp. 2000s In 2002, Adobe acquired Canadian company Accelio (also known as JetForm). In May 2003, Adobe purchased audio editing and multitrack recording software Cool Edit Pro from Syntrillium Software for $16.5 million, as well as a large loop library called "Loopology". Adobe then renamed Cool Edit Pro to "Adobe Audition" and included it in the Creative Suite. On December 3, 2005, Adobe acquired its main rival, Macromedia, in a stock swap valued at about $3.4 billion, adding ColdFusion, Contribute, Captivate, Breeze (rebranded as Adobe Connect), Director, Dreamweaver, Fireworks, Flash, FlashPaper, Flex, FreeHand, HomeSite, JRun, Presenter, and Authorware to Adobe's product line. Adobe released Adobe Media Player in April 2008. On April 27, Adobe discontinued the development and sales of its older HTML/web development software, GoLive, in favor of Dreamweaver. Adobe offered a discount on Dreamweaver for GoLive users and supports those who still use GoLive with online tutorials and migration assistance. On June 1, Adobe launched Acrobat.com, a series of web applications geared for collaborative work. Creative Suite 4, which includes Design, Web, Production Premium, and Master Collection came out in October 2008 in six configurations at prices from about US$1,700 to $2,500 or by individual application. The Windows version of Photos.... Discover the Captivate Labs Inc popular books. Find the top 100 most popular Captivate Labs Inc books.