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AIM (AOL Instant Messenger, sometimes stylized as aim) was an instant messaging and presence computer program created by AOL, which used the proprietary OSCAR instant messaging protocol and the TOC protocol to allow registered users to communicate in real time. AIM was popular by the late 1990s, in United States and other countries, and was the leading instant messaging application in that region into the following decade. Teens and college students were known to use the messenger's away message feature to keep in touch with friends, often frequently changing their away message throughout a day or leaving a message up with one's computer left on to inform buddies of their ongoings, location, parties, thoughts, or jokes. AIM's popularity declined as AOL subscribers started decreasing and steeply towards the 2010s, as Gmail's Google Talk, SMS, and Internet social networks, like Facebook gained popularity. Its fall has often been compared with other once-popular Internet services, such as Myspace. In June 2015, AOL was acquired by Verizon Communications. In June 2017, Verizon combined AOL and Yahoo into its subsidiary Oath Inc. (now called Yahoo). The company discontinued AIM as a service on December 15, 2017. History In May 1997, AIM was released unceremoniously as a stand-alone download for Microsoft Windows. AIM was an outgrowth of "online messages" in the original platform written in PL/1 on a Stratus computer by Dave Brown. At one time, the software had the largest share of the instant messaging market in North America, especially in the United States (with 52% of the total reported as of 2006). This does not include other instant messaging software related to or developed by AOL, such as ICQ and iChat. During its heyday, its main competitors were ICQ (which AOL acquired in 1998), Yahoo! Messenger and MSN Messenger. AOL particularly had a rivalry or "chat war" with PowWow and Microsoft, starting in 1999. There were several attempts from Microsoft to simultaneously log into their own and AIM's protocol servers. AOL was unhappy about this and started blocking MSN Messenger from being able to access AIM. This led to efforts by many companies to challenge the AOL and Time Warner merger on the grounds of antitrust behaviour, leading to the formation of the OpenNet Coalition. Official mobile versions of AIM appeared as early as 2001 on Palm OS through the AOL application. Third-party applications allowed it to be used in 2002 for the Sidekick. A version for Symbian OS was announced in 2003 as were others for BlackBerry and Windows Mobile After 2012, stand-alone official AIM client software included advertisements and was available for Microsoft Windows, Windows Mobile, Classic Mac OS, macOS, Android, iOS, and BlackBerry OS. Usage decline and product sunset Around 2011, AIM started to lose popularity rapidly, partly due to the quick rise of Gmail and its built-in real-time Google Chat instant messenger integration in 2011 and because many people migrated to SMS or iMessages text messaging and later, social networking websites and apps for instant messaging, in particular, Facebook Messenger, which was released as a standalone application the same year. AOL made a partnership to integrate AIM messaging in Google Talk, and had a feature for AIM users to send SMS messages directly from AIM to any number, as well as for SMS users to send an IM to any AIM user. As of June 2011, one source reported AOL Instant Messenger market share had collapsed to 0.73%. However, this number only reflected installed IM applications, and not active users. The engineers responsible for AIM claimed that they were unable to convince AOL management that free was the future. On March 3, 2012, AOL ended employment of AIM's development staff while leaving it active and with help support still provided. On October 6, 2017, it was announced that the AIM service would be discontinued on December 15; however, a non-profit development team known as Wildman Productions started up a server for older versions of AOL Instant Messenger, known as AIM Phoenix. The "AIM Man" The AIM mascot was designed by JoRoan Lazaro and was implemented in the first release in 1997. This was a yellow stickman-like figure, often called the "Running Man". The mascot appeared on all AIM logos and most wordmarks, and always appeared at the top of the buddy list. AIM's popularity in the late 1990s and the 2000s led to the “Running Man” becoming a familiar brand on the Internet. After over 14 years, the iconic logo disappeared as part of the AIM rebranding in 2011. However, in August 2013, the "Running Man" returned. It was used for other AOL services like AOL Top Speed and is featured in a theme on AOL Mail. In 2014, a Complex editor called it a "symbol of America". In April 2015, the Running Man was officially featured in the Virgin London Marathon, dressed by a person for the AOL-partnered Free The Children charity. Protocol The standard protocol that AIM clients used to communicate is called Open System for CommunicAtion in Realtime (OSCAR). Most AOL-produced versions of AIM and popular third party AIM clients use this protocol. However, AOL also created a simpler protocol called TOC that lacks many of OSCAR's features, but was sometimes used for clients that only require basic chat functionality. The TOC/TOC2 protocol specifications were made available by AOL, while OSCAR is a closed protocol that third parties had to reverse-engineer. In January 2008, AOL introduced experimental Extensible Messaging and Presence Protocol (XMPP) support for AIM, allowing AIM users to communicate using the standardized, open-source XMPP. However, in March 2008, this service was discontinued. In May 2011, AOL started offering limited XMPP support. On March 1, 2017, AOL announced (via XMPP-login-time messages) that the AOL XMPP gateway would be desupported, effective March 28, 2017. Privacy For privacy regulations, AIM had strict age restrictions. AIM accounts are available only for people over the age of 13; children younger than that were not permitted access to AIM. Under the AIM Privacy Policy, AOL had no rights to read or monitor any private communications between users. The profile of the user had no privacy. In November 2002, AOL targeted the corporate industry with Enterprise AIM Services (EAS), a higher security version of AIM. If public content was accessed, it could be used for online, print or broadcast advertising, etc. This was outlined in the policy and terms of service: "... you grant AOL, its parent, affiliates, subsidiaries, assigns, agents and licensees the irrevocable, perpetual, worldwide right to reproduce, display, perform, distribute, adapt and promote this Content in any medium". This allowed anything users posted to be used without a separate request for permission. AIM's security was called into question. AOL stated that it had taken great pains to ensure that personal information will not be accessed by un.... Discover the Instant Downloads popular books. Find the top 100 most popular Instant Downloads books.