The Four Book Reviews
The Four by Scott Galloway Book Summary
"Die vier apokalyptischen Reiter" – so bezeichnet Marketing-Guru Galloway Amazon, Apple, Facebook und Google. Diese Tech-Giganten haben nicht nur neue Geschäftsmodelle entwickelt. Sie haben die Regeln des Wirtschaftslebens und die Voraussetzungen für Erfolg neu definiert.
In dem respektlosen Stil, der Galloway zu einem der gefeiertsten Wirtschaftsprofessoren der Welt gemacht hat, zerlegt er die Strategien der Vier. Er führt vor, wie sie unsere grundlegenden emotionalen Bedürfnisse mit einer Schnelligkeit und in einem Ausmaß manipulieren, an die andere nicht herankommen. Und er zeigt, wie man die Lehren aus ihrem Aufstieg auf sein eigenes Unternehmen oder seinen eigenen Job anwenden kann.
Ob man mit ihnen konkurrieren will, mit ihnen Geschäfte machen oder einfach in der Welt leben will, die von ihnen beherrscht wird – man muss die Vier verstehen.
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| Book Name | The Four |
| Genre | Political Science |
| Author | Scott Galloway |
| Published | 20 November 2017, Monday |
| Language | English |
| E-Book Size | 3.75 MB |
The Four (Scott Galloway) Book Reviews 2024
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| Download Link | Book Format |
| the-four-ebook.pdf | |
| the-four-ebook.epub | EPUB |
| the-four-ebook.kindle | KINDLE |
The Four E-book (PDF, PUB, KINDLE) Download
The Four ebook the-four (3.75 MB) download new links will be update!
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Summary of The Four by Scott Galloway
The The Four book written by Scott Galloway was published on 20 November 2017, Monday in the Political Science category. A total of 46 readers of the book gave the book 0 points out of 5.
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