Suscritos Book Reviews
Suscritos by Tien Tzuo Book Summary
Empresas con Netflix, Spotify o Salesforce son las más destacadas del modelo de negocio por suscripción, pero no las únicas, y se ha demostrado que las empresas que utilizan este modelo crecen mucho más rápido que las tradicionales. ¿Por qué? Simplemente porque conocen a sus clientes y, tener una base de clientes suscriptores satisfechos, es el mejor modelo económico
El tema es cómo convertir a consumidores en suscriptores. Tien Tzuo que ha ayudado a miles de empresas a efectuar la transición, nos cuenta en este libro cómo lo han hecho empresas como Adobe o incluso fábricas de guitarras como Fender o de maquinaria como Caterpillar.
AUTOR
Tien Tzuo es el fundador y CEO de Zuora, empresa líder en provisión de servicios por suscripción. Tzuo trabajó previamente en Salesforce, otra empresa puntera basada en el método de suscripción.
Book Name | Suscritos |
Genre | Business & Personal Finance |
Author | Tien Tzuo |
Published | 11 February 2019, Monday |
Language | English |
E-Book Size | 2.03 MB |
Suscritos (Tien Tzuo) Book Reviews 2024
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Download Link | Book Format |
suscritos-ebook.pdf | |
suscritos-ebook.epub | EPUB |
suscritos-ebook.kindle | KINDLE |
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Summary of Suscritos by Tien Tzuo
The Suscritos book written by Tien Tzuo was published on 11 February 2019, Monday in the Business & Personal Finance category. A total of 110 readers of the book gave the book 0 points out of 5.
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