Subscription Marketing Book Reviews

AUTHOR
Anne Janzer
SCORE
0
TOTAL RATINGS
136

Subscription Marketing by Anne Janzer Book Summary

The marketing playbook for the Subscription Economy, now in its 3rd edition

Subscriptions are upending industries and reshaping customer expectations. Have you changed your marketing practices to thrive in this new reality?

A successful subscription business is built on lasting relationships, not one-time sales.

Stop chasing sales and start creating value.

The third edition of this ground-breaking book offers updated advice for solopreneurs, small businesses, fast-growing start-ups, and large enterprises alike. You'll find creative practices that will help you build and sustain the customer relationships that lead to long-term success.

The revised third edition includes:

– Updated research and case studies reflecting the rapid growth of subscription-based businesses
– New chapters focusing on the needs of solopreneurs or small businesses and entrepreneurs/start-ups.
–  An expanded look at the risks and rewards of values-based marketing 

Whether you already have subscription revenues or you want to build an ongoing relationship with existing customers, you can adopt the practices and mindsets of the most successful subscription businesses.

Find out why Book Authority considers Subscription Marketing to be one of the top marketing strategy books of all time.
 

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Book Name Subscription Marketing
Genre Marketing & Sales
Published
Language English
E-Book Size 531.71 KB

Subscription Marketing (Anne Janzer) Book Reviews 2024

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Other Books from Anne Janzer
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The Moonshot Effect 0/5 0 $7.99
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Get the Word Out 0/5 0 $9.99
33 Ways Not to Screw Up Your Business Emails 0/5 0 $4.99

Summary of Subscription Marketing by Anne Janzer

The Subscription Marketing book written by Anne Janzer was published on 24 January 2020, Friday in the Marketing & Sales category. A total of 136 readers of the book gave the book 0 points out of 5.

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