The Curse of the Mogul Book Reviews
The Curse of the Mogul by Jonathan A. Knee, Bruce C. Greenwald & Ava Seave Book Summary
If Rupert Murdoch and Sumner Redstone are so smart, why are their stocks long-term losers?
We live in the age of big Media, with the celebrity moguls telling us that "content is king." But for all the excitement, glamour, drama, and publicity they produce, why can't these moguls and their companies manage to deliver better returns than you'd get from closing your eyes and throwing a dart? The Curse of the Mogul lays bare the inexcusable financial performance beneath big Media's false veneer of power.
By rigorously examining individual media businesses, the authors reveal the difference between judging a company by how many times its CEO is seen in SunValley and by whether it generates consistently superior profits. The book is packed with enough sharp-edged data to bring the most high-flying, hot-air filled mogul balloon crashing down to earth.
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| Book Name | The Curse of the Mogul |
| Genre | Industries & Professions |
| Author | Jonathan A. Knee, Bruce C. Greenwald & Ava Seave |
| Published | 15 October 2009, Thursday |
| Language | English |
| E-Book Size | 2.87 MB |
The Curse of the Mogul (Jonathan A. Knee, Bruce C. Greenwald & Ava Seave) Book Reviews 2024
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| Download Link | Book Format |
| the-curse-of-the-mogul-ebook.pdf | |
| the-curse-of-the-mogul-ebook.epub | EPUB |
| the-curse-of-the-mogul-ebook.kindle | KINDLE |
The Curse of the Mogul E-book (PDF, PUB, KINDLE) Download
The Curse of the Mogul ebook the-curse-of-the-mogul (2.87 MB) download new links will be update!
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Summary of The Curse of the Mogul by Jonathan A. Knee, Bruce C. Greenwald & Ava Seave
The The Curse of the Mogul book written by Jonathan A. Knee, Bruce C. Greenwald & Ava Seave was published on 15 October 2009, Thursday in the Industries & Professions category. A total of 114 readers of the book gave the book 0 points out of 5.
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