Public Relations For Dummies Book Reviews
Public Relations For Dummies by Eric Yaverbaum, Robert W. Bly, Ilise Benun & Richard Kirshenbaum Book Summary
Proven techniques that maximize media exposure for your business
A seasoned PR pro shows you how to get people talking
When it comes to public relations, nothing beats good word of mouth. Want to get customers talking? This friendly guide combines the best practical tools with insight and flair to provide guidance on every aspect of PR, so you can launch a full-throttle campaign that'll generate buzz -- and build your bottom line.
Discover how to
* Map a winning PR strategy
* Grab attention with press releases, interviews, and events
* Cultivate good media relations
* Get print, TV, radio, and Internet coverage
* Manage a PR crisis
Book Name | Public Relations For Dummies |
Genre | Marketing & Sales |
Author | Eric Yaverbaum, Robert W. Bly, Ilise Benun & Richard Kirshenbaum |
Published | 03 March 2011, Thursday |
Language | English |
E-Book Size | 11.96 MB |
Public Relations For Dummies (Eric Yaverbaum, Robert W. Bly, Ilise Benun & Richard Kirshenbaum) Book Reviews 2024
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Download Link | Book Format |
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Summary of Public Relations For Dummies by Eric Yaverbaum, Robert W. Bly, Ilise Benun & Richard Kirshenbaum
The Public Relations For Dummies book written by Eric Yaverbaum, Robert W. Bly, Ilise Benun & Richard Kirshenbaum was published on 03 March 2011, Thursday in the Marketing & Sales category. A total of 34 readers of the book gave the book 0 points out of 5.
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