B2B Brand Management Book Reviews
B2B Brand Management by Philip Kotler & Waldemar Pfoertsch Book Summary
This book is one of the first to probe deeply into the art and science of branding industrial products. It provides the concepts, the theory, and dozens of cases illustrating the successful branding of industrial goods.
Book Name | B2B Brand Management |
Genre | Marketing & Sales |
Author | Philip Kotler & Waldemar Pfoertsch |
Published | 22 September 2006, Friday |
Language | English |
E-Book Size | 1.92 MB |
B2B Brand Management (Philip Kotler & Waldemar Pfoertsch) Book Reviews 2024
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Download Link | Book Format |
b2b-brand-management-ebook.pdf | |
b2b-brand-management-ebook.epub | EPUB |
b2b-brand-management-ebook.kindle | KINDLE |
B2B Brand Management E-book (PDF, PUB, KINDLE) Download
B2B Brand Management ebook b2b-brand-management (1.92 MB) download new links will be update!
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Summary of B2B Brand Management by Philip Kotler & Waldemar Pfoertsch
The B2B Brand Management book written by Philip Kotler & Waldemar Pfoertsch was published on 22 September 2006, Friday in the Marketing & Sales category. A total of 114 readers of the book gave the book 0 points out of 5.
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