Engaging Diverse College Alumni Book Reviews
Engaging Diverse College Alumni by Marybeth Gasman & Nelson Bowman III Book Summary
Winner of the 2014 CASE Warwick Award for Outstanding Research on Alumni Relations and Institutional Advancement
Changing demographics are having a substantial impact on college and university student populations. In order to continue garnering funds and supporting their higher education institutions, development offices and individual fundraisers need to learn more about alumni of color. To help move fundraising staff away from a "one size fits all" approach, Engaging Diverse College Alumni provides a comprehensive overview of philanthropy in diverse cultures. Unlike other works on fundraising within communities of color, this book focuses specifically on college and university alumni and offers concrete suggestions for engaging these populations, including best practices as well as approaches to avoid.
This practical guide includes:
A Comprehensive Overview of Diverse Cultures—use of secondary sources, interviews, and quantitative data to explore the history, motivations, and trends of Latino, African American, Native American, and Asian American and Pacific Islander communities. Practical Recommendations—data-based recommendations and examples integrated throughout the chapters, including "Strategies at a Glance" for quick reference. Best Practices and Innovative Approaches—interviews with advancement staff and alumni of color, an entire chapter outlining successful innovative fundraising programs, and a chapter on common pitfalls to avoid.
Both newcomers and seasoned fundraising professionals will find this book to be a compelling and in-depth guide to engaging diverse college alumni.
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| Book Name | Engaging Diverse College Alumni |
| Genre | Education |
| Author | Marybeth Gasman & Nelson Bowman III |
| Published | 11 February 2013, Monday |
| Language | English |
| E-Book Size | 1.01 MB |
Engaging Diverse College Alumni (Marybeth Gasman & Nelson Bowman III) Book Reviews 2024
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| Download Link | Book Format |
| engaging-diverse-college-alumni-ebook.pdf | |
| engaging-diverse-college-alumni-ebook.epub | EPUB |
| engaging-diverse-college-alumni-ebook.kindle | KINDLE |
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Summary of Engaging Diverse College Alumni by Marybeth Gasman & Nelson Bowman III
The Engaging Diverse College Alumni book written by Marybeth Gasman & Nelson Bowman III was published on 11 February 2013, Monday in the Education category. A total of 124 readers of the book gave the book 0 points out of 5.
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