How to Become a Marketing Superstar Book Reviews

AUTHOR
Jeffrey J. Fox
SCORE
0
TOTAL RATINGS
192

How to Become a Marketing Superstar by Jeffrey J. Fox Book Summary

With more than 600,000 books in print, nationally bestselling author Jeffrey Fox is back to 'outfox the competition'--this time with counterintuitive advice on how to become a marketing genius n his four previous bestselling business books, Jeffrey Fox has helped readers land great jobs and rise to the top of their professions. Now he turns his contrarian eye to marketing through brand building and innovation. Fox's advice is delivered in snappy, to-the-point chapters that zero in on his creative--and often counterintuitive--advice and features such unforgettable fundamentals as:

Make a big splash, instead of a lot of little ripples Always have a pipeline to the president Own a market, not a mill The long and short definitions of marketing

There are also provocative 'Instant Marketing Superstar' challenges throughout the book, offering the reader a chance to solve real business problems. In a time of corporate budget cuts, it's more important than ever for all employees to be creative marketers. How to Become a Marketing Superstar is certain to find a place on the shelves of anyone who wants to increase sales in a competitive marketplace.

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Book Name How to Become a Marketing Superstar
Genre Marketing & Sales
Published
Language English
E-Book Size 6.25 MB

How to Become a Marketing Superstar (Jeffrey J. Fox) Book Reviews 2024

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Other Books from Jeffrey J. Fox

Summary of How to Become a Marketing Superstar by Jeffrey J. Fox

The How to Become a Marketing Superstar book written by Jeffrey J. Fox was published on 21 May 2003, Wednesday in the Marketing & Sales category. A total of 192 readers of the book gave the book 0 points out of 5.

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