The Marketing Plan Handbook Book Reviews
The Marketing Plan Handbook by Robert W. Bly Book Summary
Deliver Big-Picture Marketing Plans for Pennies on the Dollar
Sometimes you don't need a big budget to succeed in marketing; you only need creativity based on a solid, strategic plan. Successful marketing expert and copywriter Robert W. Bly cuts through the clutter of short-lived marketing techniques and trendy gimmicks to reveal the critical steps you need to cross over from business owner to marketplace competitor.
Dishing bite-sized lessons, supported by in-chapter exercises and end-of-chapter actions, Bly coaches you in creating an effective marketing plan that produces the results of an expensive marketing consultant without the hefty cost.
Learn how to:
Develop a clear business visionPosition your business and services strategicallyResearch your market and target your ideal clientIntegrate online and offline marketingPut measurements in place to assess marketing tacticsCreate an effective implementation scheduleReview and troubleshoot for future success and growth
Whether embarking on a new venture or reviving your current business plan, this practical handbook provides the next steps toward business success and survival.
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| Book Name | The Marketing Plan Handbook |
| Genre | Marketing & Sales |
| Author | Robert W. Bly |
| Published | 11 August 2015, Tuesday |
| Language | English |
| E-Book Size | 19.75 MB |
The Marketing Plan Handbook (Robert W. Bly) Book Reviews 2024
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| Download Link | Book Format |
| the-marketing-plan-handbook-ebook.pdf | |
| the-marketing-plan-handbook-ebook.epub | EPUB |
| the-marketing-plan-handbook-ebook.kindle | KINDLE |
The Marketing Plan Handbook E-book (PDF, PUB, KINDLE) Download
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Summary of The Marketing Plan Handbook by Robert W. Bly
The The Marketing Plan Handbook book written by Robert W. Bly was published on 11 August 2015, Tuesday in the Marketing & Sales category. A total of 190 readers of the book gave the book 0 points out of 5.
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