Corporate Creativity Book Reviews
Corporate Creativity by Thomas Lockwood & Thomas Walton Book Summary
Corporate Creativity is the ultimate guide for executives and managers looking to increase creativity and innovation in their companies. This anthology of provocative essays, drawn from the pages of Design Management Review and Design Management Journal, explores personal, team, and organizational creativity, and it is packed with insights from the most respected names in the industry: Jeffrey Mauzy, Robert Rassmussen, Leonard Glick, Gerald Nadler, Stefano Marzano, and many others. These experts reveal how leading companies foster a creative culture and maximize talent resources. Essays explore managing creative staff, improving creative abilities of employees, taking risks, designing teams, integrating design and corporate philosophy into the management process, branding, and much more. Corporate Creativity is a must-have for anyone working to maximize creative potential in the workplace.
Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.
Book Name | Corporate Creativity |
Genre | Marketing & Sales |
Author | Thomas Lockwood & Thomas Walton |
Published | 23 February 2010, Tuesday |
Language | English |
E-Book Size | 3.13 MB |
Corporate Creativity (Thomas Lockwood & Thomas Walton) Book Reviews 2024
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Download Link | Book Format |
corporate-creativity-ebook.pdf | |
corporate-creativity-ebook.epub | EPUB |
corporate-creativity-ebook.kindle | KINDLE |
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Summary of Corporate Creativity by Thomas Lockwood & Thomas Walton
The Corporate Creativity book written by Thomas Lockwood & Thomas Walton was published on 23 February 2010, Tuesday in the Marketing & Sales category. A total of 34 readers of the book gave the book 0 points out of 5.
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