The Marketing Gurus Book Reviews
The Marketing Gurus by Chris Murray & Soundview Executive Book Summaries Eds. Book Summary
Indispensable summaries of the best marketing books of our timeSince 1978, Soundview Executive Book Summaries has offered its subscribers condensed versions of the best business books published each year. Focused, insightful, and practical, Soundview’s summaries have been acclaimed as the definitive selection service for the sophisticated business book reader.
Now Soundview is bringing together summaries of seventeen essential marketing classics in a single volume that include one all-new, previously unpublished summary. Here is just about everything you ever wanted to know about marketing. The Marketing Gurus distills thousands of pages of powerful insights into less than three hundred, making it an ideal resource for busy professionals and students.
Who are the gurus? They include:
• Guy Kawasaki on How to Drive Your Competition Crazy
• Geoffrey Moore on marketing high technology, in Crossing the Chasm.
• Jack Trout on how companies can help their products stand above the crowd, in Differentiate or Die.
• Regis McKenna on the changing role of the customer, in the classic Relationship Marketing.
• Philip Kotler on the concept of Lateral Marketing, which helps companies avoid the trap of market fragmentation.
• Seth Godin on how to create a Purple Cow that will take off through word of mouth.
• Lisa Johnson and Andrea Learned on marketing to women in Don’t Think Pink.
The collective wisdom contained in The Marketing Guru can help any marketer on his or her journey to becoming a marketing guru.
www.summary.com
👋 Do you love The Marketing Gurus books? Please share your friends!
| Book Name | The Marketing Gurus |
| Genre | Marketing & Sales |
| Author | Chris Murray & Soundview Executive Book Summaries Eds. |
| Published | 20 July 2006, Thursday |
| Language | English |
| E-Book Size | 1.05 MB |
The Marketing Gurus (Chris Murray & Soundview Executive Book Summaries Eds.) Book Reviews 2024
We transfer money over €4 billion every month. We enable individual and business accounts to save 4 million Euros on bank transfer fees. Want to send free money abroad or transfer money abroad for free? Free international money transfer!
Did you know that you can earn 25 USD from our site just by registering? Get $25 for free by joining Payoneer!
| Download Link | Book Format |
| the-marketing-gurus-ebook.pdf | |
| the-marketing-gurus-ebook.epub | EPUB |
| the-marketing-gurus-ebook.kindle | KINDLE |
The Marketing Gurus E-book (PDF, PUB, KINDLE) Download
The Marketing Gurus ebook the-marketing-gurus (1.05 MB) download new links will be update!
The Marketing Gurus Similar Books
| Book Name | Score | Reviews | Price |
| To Sell Is Human | 3.5/5 | 319 | $4.99 |
| Predictably Irrational, Revised and Expanded Edition | 4.5/5 | 255 | $12.99 |
| The Essential Guide to Internet Marketing | 3.5/5 | 7 | Free |
| Digital Marketing Fundamentals | 3.5/5 | 12 | Free |
| Profit Upgrade | 3/5 | 52 | Free |
Enhance sleep, vision, cognition, flexibility, energy, long-range health and more. Performance Lab CORE Formulas support all aspects of human performance, across all walks of life. Boosts work performance and productivity with nootropics for focus, multitasking under stress, creative problem-solving and more.
| Book Name | Score | Reviews | Price |
| Tragic Coleridge | 0/5 | 0 | $52.99 |
| The Story of California Chrome | 0/5 | 0 | $0.99 |
| Unknown Conflicts of the Second World War | 0/5 | 0 | $54.99 |
Summary of The Marketing Gurus by Chris Murray & Soundview Executive Book Summaries Eds.
The The Marketing Gurus book written by Chris Murray & Soundview Executive Book Summaries Eds. was published on 20 July 2006, Thursday in the Marketing & Sales category. A total of 184 readers of the book gave the book 0 points out of 5.
| Book Name | Author | Price |
| Return2Sender Smartphone Survey | Return2Sender | Free |
| Sell and Grow Rich | Robert Stuberg | Free |
| 10 Things You Absolutely Must Know Before Joining A MLM or Home Based Business Company | Kim Thompson-Pinder, Jr | Free |
| The Ascent of Incent for Marketing | Christine Crandell | Free |
| Jumpstart Your B2B Marketing | Various Authors | Free |
Coinbase is the world's most trusted place to buy and sell cryptocurrency. Open an account today, and if you buy or sell $100 or more of crypto, you'll receive $10 worth of free Bitcoin!
| Book Name | Author | Price |
| Product-Led SEO | Eli Schwartz | $6.99 |
| How to Talk Your Way to Success | Harry Simmons | $3.99 |
| The Dumb Money | Ben Mezrich | $11.99 |
| Hooked | Nir Eyal & Ryan Hoover | $16.99 |
| Marketing Myopia | Theodore Levitt | $9.99 |
Jasper is the generative AI platform for business that helps your team create content tailored for your brand 10X faster, wherever you work online.
Please wait! The Marketing Gurus book comments loading...
Chris Murray & Soundview Executive Book Summaries Eds. - The Marketing Gurus Discussions & Comments
Have you read this book yet? What do you think about The Marketing Gurus by Chris Murray & Soundview Executive Book Summaries Eds. book? Ask the bookpedia.co community a question about The Marketing Gurus!