Strategic Planning at Apple Inc. Book Reviews
Strategic Planning at Apple Inc. by Kyle Murray Book Summary
Apple Inc. is one of the world’s most successful and most recognizable companies. Over its 30 year existence, the company had seen a lot of changes in the computer industry. What would the future hold for the computer giant in a rapidly changing world? How should the company allocate resources between its more traditional offerings (computers) and its newer products (iPods, iPhones, Apple TV, etc.) in order to maintain and improve its market position. Also, how should Apple's unique retail strategy be used to support the company's product decisions, and by capitalizing on new and emerging trends thus further maintaining its competitive advantage.
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| Book Name | Strategic Planning at Apple Inc. |
| Genre | Marketing & Sales |
| Author | Kyle Murray |
| Published | 11 January 2010, Monday |
| Language | English |
| E-Book Size | 334.63 KB |
Strategic Planning at Apple Inc. (Kyle Murray) Book Reviews 2024
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| Download Link | Book Format |
| strategic-planning-at-apple-inc-ebook.pdf | |
| strategic-planning-at-apple-inc-ebook.epub | EPUB |
| strategic-planning-at-apple-inc-ebook.kindle | KINDLE |
Strategic Planning at Apple Inc. E-book (PDF, PUB, KINDLE) Download
Strategic Planning at Apple Inc. ebook strategic-planning-at-apple-inc (334.63 KB) download new links will be update!
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Summary of Strategic Planning at Apple Inc. by Kyle Murray
The Strategic Planning at Apple Inc. book written by Kyle Murray was published on 11 January 2010, Monday in the Marketing & Sales category. A total of 194 readers of the book gave the book 0 points out of 5.
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