Tipping Point Book Reviews

AUTHOR
Malcolm Gladwell
SCORE
0
TOTAL RATINGS
194

Tipping Point by Malcolm Gladwell Book Summary

Eine totgesagte Schuhmarke, die über Nacht zum ultimativ angesagten Modeartikel wird. Ein neu eröffnetes Restaurant, das sofort zum absoluten Renner wird. Der Roman einer unbekannten Autorin, der ohne Werbung zum Bestseller wird. Für den magischen Moment, der eine Lawine lostreten und einen neuen Trend begründen kann, gibt es zahlreiche Beispiele. Wie ein Virus breitet sich das Neue einer Epidemie gleich unaufhaltsam flächendeckend aus. So wie eine einzelne kranke Person eine Grippewelle auslösen kann, genügt ein winziger, gezielter Schubs, um einen Modetrend zu setzen, ein neues Produkt als Massenware durchzusetzen oder die Kriminalitätsrate in einer Großstadt zu senken. „Tipping Point“ zeigt, wie wenig Aufwand zu einem Mega-Erfolg führen kann.

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Book Name Tipping Point
Genre History
Published
Language English
E-Book Size 1.97 MB

Tipping Point (Malcolm Gladwell) Book Reviews 2024

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Summary of Tipping Point by Malcolm Gladwell

The Tipping Point book written by Malcolm Gladwell was published on 17 October 2016, Monday in the History category. A total of 194 readers of the book gave the book 0 points out of 5.

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