Misbehaving Book Reviews
Misbehaving by Richard H. Thaler Book Summary
VENCEDOR DO NOBEL DE ECONOMIA PUBLICA SUA OBRA MAIS FUNDAMENTAL
Um dos pais-fundadores da economia comportamental, Richard H. Thaler remonta neste livro a história dessa disciplina, dos seus primórdios nos anos 1970 até suas aplicações na atualidade. Com exemplos que vão das altas apostas do mercado financeiro até o que nos influencia no momento de escolha do jantar, o autor traça de forma leve e bem-humorada os principais conceitos dessa área de conhecimento, resultando em uma leitura essencial para todos aqueles que desejam se conectar com o futuro do pensamento econômico.
Aliando as mais recentes descobertas no campo da psicologia à compreensão prática de incentivos e comportamento de mercado, o livro nos ajuda a tomar decisões mais inteligentes nos âmbitos pessoal e financeiro. Misbehaving revela como o estudo da imprevisibilidade humana pode ser útil para nossas vidas, negócios e governos, transformando assim a forma como pensamos sobre nós mesmos e o mundo.
Book Name | Misbehaving |
Genre | Marketing & Sales |
Author | Richard H. Thaler |
Published | 22 January 2019, Tuesday |
Language | English |
E-Book Size | 7.01 MB |
Misbehaving (Richard H. Thaler) Book Reviews 2024
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Download Link | Book Format |
misbehaving-ebook.pdf | |
misbehaving-ebook.epub | EPUB |
misbehaving-ebook.kindle | KINDLE |
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Summary of Misbehaving by Richard H. Thaler
The Misbehaving book written by Richard H. Thaler was published on 22 January 2019, Tuesday in the Marketing & Sales category. A total of 172 readers of the book gave the book 0 points out of 5.
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