International Cultural Tourism Book Reviews
International Cultural Tourism by David Leslie & Marianna Sigala Book Summary
International Cultural Tourism: management, implications and cases provides a comprehensive exploration of the management, operations and marketing of cultural tourism attractions and resources in a global context.
Topics explored include:
* For the first time, an evaluation of the use and transformational impact of global media and new ICT in the management and marketing of cultural tourism attractions and resources.
* The changing nature of the global cultural tourism marketplace (including demand, supply, product development and political changes).
* Consumer behaviour, profiles and motivations of cultural tourists.
* Environmental performance, management and wider issues of social and cultural sustainability.
Written by a team of contributors from Australia, Hong Kong, UK, US, Canada, Mexico, Portugal, South Africa and Finland, this text provides a thoroughly global insight into the issues and techniques involved in the successful management and marketing of cultural attractions.
* An overview of the way in which cultural tourism resources and attractions are managed and marketed in a global context.
* Analysis of the demand, profiles and motivation of tourists
* An investigation of the transformational and dynamic impacts of new technologies on cultural resources and products
* International contributor team provide case studies from first-hand experience and research
Book Name | International Cultural Tourism |
Genre | Management & Leadership |
Author | David Leslie & Marianna Sigala |
Published | 11 August 2006, Friday |
Language | English |
E-Book Size | 7.07 MB |
International Cultural Tourism (David Leslie & Marianna Sigala) Book Reviews 2024
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Download Link | Book Format |
international-cultural-tourism-ebook.pdf | |
international-cultural-tourism-ebook.epub | EPUB |
international-cultural-tourism-ebook.kindle | KINDLE |
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Summary of International Cultural Tourism by David Leslie & Marianna Sigala
The International Cultural Tourism book written by David Leslie & Marianna Sigala was published on 11 August 2006, Friday in the Management & Leadership category. A total of 166 readers of the book gave the book 0 points out of 5.
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