On branding Book Reviews
On branding by David Aaker Book Summary
O guru do branding, David Aaker, apresenta neste livro compacto os 20 princípios essenciais para criar e manter marcas fortes. Reunindo e resumindo o que há de melhor no trabalho do autor, esses princípios oferecem uma ampla compreensão das marcas, sua estratégia e construção, e mostram como criar portfólios de marca sinérgicos e eficientes. Esta é, sem dúvida, uma fonte indispensável para gestores, estrategistas de marketing e de marca e uma excelente leitura de entrada para todas as outras publicações de David Aaker.
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| Book Name | On branding |
| Genre | Marketing & Sales |
| Author | David Aaker |
| Published | 01 January 2015, Thursday |
| Language | English |
| E-Book Size | 1.44 MB |
On branding (David Aaker) Book Reviews 2024
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| Download Link | Book Format |
| on-branding-ebook.pdf | |
| on-branding-ebook.epub | EPUB |
| on-branding-ebook.kindle | KINDLE |
On branding E-book (PDF, PUB, KINDLE) Download
On branding ebook on-branding (1.44 MB) download new links will be update!
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Summary of On branding by David Aaker
The On branding book written by David Aaker was published on 01 January 2015, Thursday in the Marketing & Sales category. A total of 168 readers of the book gave the book 0 points out of 5.
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