Smart Engagement Book Reviews
Smart Engagement by John Aston & Alan Knight Book Summary
Businesses that thrive in the 21st century will be those that are smart about "engagement". These businesses are the best at adapting to changing societal concerns, expectations, risks and opportunities and they know how to generate sustainable outcomes.However, while many companies talk a lot about stakeholder engagement, very few do it in a way that genuinely contributes to business success. In many cases companies engage the wrong people on the wrong issues at the wrong time; they plan too much and do too little; they slide into PR-mode or they undermine relationships by creating expectations that can't be met.Smart Engagement can help you plan an engagement programme that is integrated into your core business. John Aston and Alan Knight draw on nearly 50 years of practical expertise in the field of natural resources, energy and infrastructure, chemicals, aeronautics, the financial sector, environmental management, social responsibility and capacity building. They distil the best from current research and offer a robust guide to best practice. This is not abstract process guidelines; it is a straightforward, no-nonsense and practical approach to engagement, focused on results and value creation.
Book Name | Smart Engagement |
Genre | Business & Personal Finance |
Author | John Aston & Alan Knight |
Published | 08 September 2017, Friday |
Language | English |
E-Book Size | 853.3 KB |
Smart Engagement (John Aston & Alan Knight) Book Reviews 2024
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Download Link | Book Format |
smart-engagement-ebook.pdf | |
smart-engagement-ebook.epub | EPUB |
smart-engagement-ebook.kindle | KINDLE |
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Summary of Smart Engagement by John Aston & Alan Knight
The Smart Engagement book written by John Aston & Alan Knight was published on 08 September 2017, Friday in the Business & Personal Finance category. A total of 54 readers of the book gave the book 0 points out of 5.
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