The Father of Spin Book Reviews

AUTHOR
Larry Tye
SCORE
0
TOTAL RATINGS
70

The Father of Spin by Larry Tye Book Summary

The Father of Spin is the first full-length biography of the legendary Edward L. Bernays, who, beginning in the 1920s, was one of the first and most successful practioners of the art of public relations. In this engrossing biography, Larry Tye uses Bernays's life as a prism to understand the evolution of the craft of public relations and how it came to play such a critical-and sometimes insidious-role in American life.

Drawing on interviews with primary sources and voluminous private papers, Tye presents a fascinating and revealing portrait of the man who, more than any other, defined and personified public relations, a profession that today helps shape our political discourse and define our commercial choices.

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Book Name The Father of Spin
Genre Biographies & Memoirs
Published
Language English
E-Book Size 949.14 KB

The Father of Spin (Larry Tye) Book Reviews 2024

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Summary of The Father of Spin by Larry Tye

The The Father of Spin book written by Larry Tye was published on 01 September 2002, Sunday in the Biographies & Memoirs category. A total of 70 readers of the book gave the book 0 points out of 5.

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